Convert More With Biometric UX Analysis

How to design the best eCommerce landing pages

Let’s just take a short moment to visualise a scenario. Imagine yourself walking down a street filled with shops and stores. You aim to have a simple window-shopping session, but something starts catching your attention. There must be something in particular that made you want to enter and potentially buy from that store.  With this […]

How to design a landing page that converts

The design and layout of your landing page are just as important as what you write in order to draw the visitor down the sales funnel. After all, that is the aim of a landing page. We’ve collated the main tips for how to design a landing page that converts visitors into customers.  Call to […]

A Beginner’s Guide to Content Marketing

It’s fair to say that, in recent years, content marketing has really come to the fore when it comes to a business’ digital marketing efforts. With Google putting more restrictions around the gaining of backlinks to your website and more importance on the development of fantastic, valuable and engaging content, businesses across all sectors have […]