How to design a landing page that converts

The design and layout of your landing page is just as important as what you write in order to draw the visitor down the sales funnel. Afterall, that is the aim of a landing page. We’ve collated the main tips for how to design a landing page that converts visitors into customers.  Call to action […]

A Beginner’s Guide to Content Marketing

It’s fair to say that, in recent years, content marketing has really come to the fore when it comes to a business’ digital marketing efforts. With Google putting more restrictions around the gaining of backlinks to your website and more importance on the development of fantastic, valuable and engaging content, businesses across all sectors have […]