5 Common UX Design Mistakes That Kill Your Conversions

What is UX Design and Why is it Important? UX stands for User Experience. The truth is if you have a website you have UX design but how do you ensure that your user experience is the best it can be? 75% of consumers admit that they make a judgement on a brand’s credibility based […]

“I’m getting traffic to the website, but not many conversions”

Do you find that you can drive traffic to your website, but are getting no conversions? This can be a common issue amongst eCommerce businesses, which SEMrush believes to be the result of these 4 factors: No call-to-actions A cluttered webpage No relevant keywords Lack of trust to buy on the website  This may encourage […]

Why it’s Important to Implement a Digital Marketing Strategy

What is a Digital Marketing Strategy? A Digital Marketing Strategy is a great way for businesses to plan their online marketing material so that they can achieve their business goals. This type of strategy is where a business takes certain actions so they can achieve their aims and objectives through the use of online marketing.  […]

A Beginner’s Guide to Content Marketing

It’s fair to say that, in recent years, content marketing has really come to the fore when it comes to a business’ digital marketing efforts. With Google putting more restrictions around the gaining of backlinks to your website and more importance on the development of fantastic, valuable and engaging content, businesses across all sectors have […]