How content strategy can improve your customer engagement

Have you found yourself caught in the trap of rushing to produce blog posts each month, or social media posts every few days? Do you know how your content is benefitting your company, or is it just an exercise you complete because you think it should be done? If this sounds like you, then chances […]

What does Free Google Shopping mean for your business

For those of you in e-commerce, and maybe even some of you who aren’t, you are likely to be familiar with Google Shopping. This is a service from Google that allows you to advertise your products from the Google search engine. It gives shoppers the ability to browse various brands and websites for their ideal […]

Understand SEO Terminology- 68 SEO Terms You Need To Know

When it comes to digital marketing, there are a lot of technical terms and acronyms that can be thrown around that are difficult to understand. To help you get a grasp of what some of these may mean and how they can affect your business, we have created a glossary of the SEO (Search Engine […]

How To Sell Online When Nobody Wants to Buy

It’s impossible to ignore everything going on in the world around us, and it would be unwise to think that individuals and businesses will always behave the same. However, this does not mean that everything must come to a grinding halt when things do occur. Even when there is a global event that makes the […]