Convert More With Biometric UX Analysis

SEO and CRO: The perfect balance to drive more traffic and conversions

“SEO and CRO are the ultimate elements for a successful lead generation strategy. However, when these forces are combined in the right way, you’ve hit the jackpot! ” If you are wondering if Search Engine Optimisation (SEO) and Conversion Rate Optimisation (CRO) can play nicely together, the short answer is yes! In this article, we […]

5 best practices for ecommerce landing pages

You might think that having a product page is enough to get the conversions you need, but you could be missing out on even more. Compared to landing pages, product pages across the board underperform when it comes to getting conversions. This could be due to the customer’s attention being grabbed by something else, or […]

Google Algorithm Update for 2021

Google is constantly making changes to its algorithm and how it ranks websites on their organic search results page. This means that businesses need to keep up with these changes in order to improve their ranking, or continue to rank highly. The new Google algorithm update has recently been announced for 2021, so this is […]