Why You Need To Know Your Target Audience

What is a target audience? If you’ve ever wondered what a target audience is, you’re not alone. A target audience is a group of people who receive your marketing messages that are tailored to them. A company understands that this group of buyers are likely to buy your products and services based on their previous […]

“A cost-effective way to promote my products”

So you’d like to promote your online products but are not sure how to do this in a cost-effective way? That’s where PPC ads come in handy!  What is PPC?  Pay-per-click (PPC) is a form of advertising that can be used by businesses of any size. It can improve the visibility of your eCommerce website […]

“I’m getting traffic to the website, but not many conversions”

Do you find that you can drive traffic to your website, but are getting no conversions? This can be a common issue amongst eCommerce businesses, which SEMrush believes to be the result of these 4 factors: No call-to-actions A cluttered webpage No relevant keywords Lack of trust to buy on the website  This may encourage […]